Brand visibility is undoubtedly a 7Gr. prime objective.

We like to think that our role within a food-service outlet is acknowledged, that espresso consumers recognise that our constant pursuit of quality in the blends we offer contributes to their espresso-drinking experience.

We are also convinced that a brand should not rely on flashily customised accessories to create a lasting impression, but rather on that fine flavour that lingers in the mouth: the flavour of an espresso whose preparation and service are the focus of consistent, careful attention.

To this end, our contribution is to source the best espresso-making and –drinking accessories which ensure an espresso or cappuccino retains its sensory characteristics, and make them available to our customers.

The consumer who chooses a 7Gr. espresso also receives a menu describing the sensory profile of the blend and each cup is accompanied by a note which illustrates the blend, in simple, clear words.