There's an “aroma” of new things in Florence this year. 7Gr. will present its products at the 5th Taste. In viaggio con le diversità del gusto (“a journey through food diversity”), the Pitti Immagine event devoted to Italian food excellence, held 13-15 March 2010. The show hosts more than 190 niche and specialised firms dealing in superior-quality food and wine.

Taste has grown to become an unmissable event for those who really appreciate authentic, original flavours. A unique opportunity to rediscover the culture of the true Italian espresso in a choice of blends which transform a daily habit into a sublime tasting experience.

7Gr. will offer coffee, information and conversation at stand D66 as it meets up with espresso lovers against the magnificent backdrop of Stazione Leopolda in Florence.

Also, for the off-show event Fuori di Taste, 7Gr. will be at the Bar del’O in Hotel L’Orologio on Piazza Santa Maria Novella and in the lovely Locman store in Palazzo Tornabuoni, one of the oldest palazzi in this world-famous city.